Why Mobile App Security  and  Privacy Matter to Consumer Brands

Why Mobile App Security and Privacy Matter to Consumer Brands

Nowsecure
Published by: Research Desk Released: Nov 06, 2019

Mobile applications increasingly spur sales growth and boost customer engagement in the highly competitive retail, travel and hospitality industries. However, as business leaders invest in building mobile apps, they can’t focus solely on creating new mobile features to enhance the user experience. They need to focus on security and privacy, too.

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